Released on: April 30, 2008, 10:23 am

Press Release Author: Eric Zborowski

Industry: Automotive

Press Release Summary: Cycle Trader key performance indicators are dramatically up
year over year. Improvements for total traffic, page views, time-on-site, and
repeat visitors showed marked increases in the month of April based upon
enhancements to the cycletrader.com site.

Press Release Body: NORFOLK, Va., April 30, 2008,- CycleTrader.com, the nation's
leading motorcycle classified advertising site and a division of Dominion
Enterprises, announced today that more than two million motorcycle enthusiasts
visited the site in April, an 82.4% increase in traffic and a 46.8% increase in
unique visitors from the previous year. The site, with more than 170,000 motorcycles
for sale, also consistently achieved over 800,000 page views per day, a 16.8%
increase from the previous year.

"These milestones are a direct reflection of the strategic improvements we have made
to CycleTrader.com, the implementation of a comprehensive marketing plan, and the
introduction of value-added newsletters, blogs and additional cycle-relevant
content," said Jim Jensen, brand manager for Cycle Trader. "We are pleased to see
that these improvements have resulted in increased traffic and value for our
customers."

On average, visitors to CycleTrader.com are spending 6.3% more time on the site
compared to the same time last year. Additionally, 35% revisit the site at least
twice during the month.

Recent improvements to CycleTrader.com include allowing the major search engines to
crawl and index individual ads. This has resulted in a notable increase in both
first-time and casual buyers to CycleTrader.com. This coupled with the site's zip
code locater, helps buyers find exactly what they are looking for - in their area -
in seconds.

While the motorcycle industry has seen a downturn in sales of new units in the first
quarter, NADAguides.com reports that "Motorcycle buying interest is up 48% in March
2008 compared to March 2007." This continued interest in motorcycles makes
CycleTrader.com the place to buy and sell motorcycles. "In a tightening market,
dealers are looking for any advantage they can muster in order to move their
inventory. Showcasing every bike on CycleTrader.com is the most cost effective way
to position their inventory in front of a growing number of interested buyers," said
Jensen.


About CycleTrader.com
CycleTrader.com is a division of Dominion Enterprises, a leading network of Web
sites serving buyers and sellers in the new and used vehicle marketplace. Categories
include boat, RV, collector and specialty vehicles, motorcycles, ATVs, equipment,
and general merchandise. Dominion Enterprises' motorcycle and power sports
publications include Cycle Trader® and Walneck's Classic Cycle Trader®.

About Dominion Enterprises
Dominion Enterprises, a division of Landmark Communications, is a leading marketing
services company serving the automotive, real estate, apartment, recruitment and
marine markets. The company has more than 500 magazine titles, over 40
market-leading Web sites, and operates a variety of Web and technology businesses.
The company has annualized revenue of more than $946 million and more than 6,000
employees nationwide. For more information, visit www.DominionEnterprises.com.

Web Site: http://www.cycletrader.com

Contact Details: Eric Zborowski
757-351-7292
Eric.Zborowski@traderonline.com